MiLB Teams Use Alternate Identity Rebrands To Boost Fan Interest, Increase Sales

These days, alternate identities give MiLB teams a chance to launch a temporary rebrand, generate interest and sell merchandise.
Tue, Apr 22
- MLB
Previewing No. 1 Texas vs. Texas A&M; Postseason Stock Report | College Baseball Podcast
BA college writers Jacob Rudner & Peter Flaherty get set for a Lone Star State showdown and discuss teams on track for the postseason.
- MLB
Aroldis Chapman Sets Fastball Velocity Mark For Record Sixth MLB Team
By throwing a 102.3 mph fastball on April 19, Aroldis Chapman became the new velocity record-holder for the Red Sox, marking his sixth such feat.
Players: - MLB
College Baseball RPI Risers & Fallers To Watch Ahead Of The 2025 NCAA Tournament
Heading into the final stretch of the season, RPI numbers will start to influence NCAA Tournament projections.
Players: - MLB
David Davalillo’s Impressive Control, Track Record Make Rangers RHP A Sleeper Prospect To Remember
Three starts into the 2025 season, the Rangers' No. 17 prospect has a 0.79 ERA and is striking out 43.2% of all batters he faces.
- MLB
8 MLB Draft Prospects Who Could Be The No. 1 Overall Pick In 2025
With no clear-cut 1-1 pick emerging from the 2025 MLB Draft class, Carlos Collazo makes the case for eight potential names at the top.
- MLB
Hot Sheet MLB Prospects Chat (4/22/25)
Come chat with Baseball America about the latest MLB prospect news!
Mon, Apr 21
- MLB
Arkansas OF Charles Davalan Joins, MLB Rookie Slumps & Agustin Ramirez Called Up | Hot Sheet Show
On this week's Hot Sheet Show, we talk about Seth Hernandez coming in at No. 1 in Baseball America's latest MLB mock draft and more.
Players: - MLB
Ranking The 20 Hottest MLB Prospects | Hot Sheet (4/21/25)
Diamondbacks shortstop Jordan Lawlar leads off this week's Hot Sheet ranking of the 20 hottest prospects in baseball.